There are many important aspects to think about when creating a travel brochure. From enhancing the locations in which you’re advertising, to knowing what content would influence your target market to go on the holidays you want them to.
Creating a brochure so that customers could gain more insight into your business and what services or products you offer could be very beneficial for both you and your customers. For you, because you can use brochures to gain more awareness for your business and for your customers as they can gain more understanding of what your business is about and how they would benefit from your services etc.
So, here are a few tips and points to keep in mind when creating your brochure.
Creating branded materials for your business is a great way of helping to gain recognition for your business, as well as working towards creating a professional image for your business. Branded envelopes are great for sending out marketing materials to your target market, in a neat and personalised way.
Business cards can leave a lasting impression on current and potential customers. It’s an effective marketing product for handing out your contact details in a quick and professional way, but if there are faults with your business cards and they appear cheap or unorganised, then this can cause problems when trying to gain more customers. Here are a few business card mistakes to avoid.
Your overall poster design and the locations in which you choose to place them could make all the difference between reaching your target market or not. Here are some tips for designing your poster and where in which to distribute them.
Good quality and well-designed menus for your business can help with presentation, professionalism and longer lasting usage, which is beneficial, especially if your menus are handled by many customers each day.
Whether you’re designing for your marketing materials or for online advertisements and pages, good design can increase your business’s overall image. Consistent design is also beneficial for a professional image. Here are some tips for small business’s when designing.
Creating designs for the packaging or labels of your product can either be what makes your product or essentially what ruins it, especially if the style does not interest or relate to the target audience in which you are aiming for.
Mistakes can easily be made when designing your website. Here are a few things to look out for, to help you avoid making mistakes within your web designs etc.
Here are some simple tips for anyone who hasn’t done much in terms of graphic design and would like to design whether for advertisement purposes or just in general.
Your website design could make the difference between losing and gaining customers. A website that’s easy to use with an overall appealing design could keep potential customers on your website for longer periods of time. Here are some tips on what to keep in mind when designing your website.
A logo isn’t the only way or first way for your Business to be remembered and recognised, but it is most likely one of the first things customers will remember when thinking of your Business. So, a well-designed logo is key for representing your Business.
Here are some tips on creating effective business cards.
Here are some suggestions on how to find inspiration for your new designs, whether it’s for your business or personal designs.
Nobody knows your business quite like you do. You can take all the helpful advice from everyone, but if it doesn’t fit you and your style, then that’s okay too; embrace uniqueness!
An essential process before going to print, preflight will check your print files to make sure everything looks good.
Sometimes when viewing a PDF, a mysterious white box will appear in some very specific places – but in editors such as InDesign, it looks fine. How does this happen, and how can we fix this?
You needn’t have had a university course dedicated to graphic design, or have spent hours doing it as a hobby, to make a good-looking design. It all comes from within.
Ink coverage is simply the amount of ink to be put on a page during printing, and the CMYK values you choose (0-100%) matter.
Whilst we strive for quality in all stages of the printing process, sometimes mistakes happen. If it’s our fault, we’ll fix it – but knowledge is power, and honesty is the best policy.
Like many things in this world, digital and litho printing are best in certain situations – so let’s go through those difference, and see which situations they fit.
If you’ve ordered from anybody in this industry, you’ve probably encountered some guidelines or restrictions on the artwork you provide, or the artwork designers can make.
Mark and Bleed is important for any document that’ll be printed. But how do we set it up and why do we use it?
In graphics design, it appears bigger is better!
Ever wondered how to set up your files to make it ready for a Spot UV? Wonder no more! Let Arran, our Graphics Designer, explain in this short video.
As a new season looms over the horizon, let’s take a look at some colour palette’s you may like to use in your latest designs and prints!
Or possibly small, quiet, pretty! Today, let’s talk about the use of different design styles, from something being stand-out to something being calm and collected.
Recently, we spoke about how amazing free software is – and that’s still true. They’re versatile and powerful, but they do struggle in some areas…
All Adobe suites have very powerful software included, all at your disposal! Some may seem similar in function and tools, but there is a good reason they’re separate programs.
Can’t quite afford a full Adobe CS license, a premium video software, or simply aren’t sure if digital design is for you? These programs and apps have plenty of power and room to grow in them – and best of all, it’s free!
From a deep blue to a fiery red, colours make us feel all kinds of things – which just highlights how important the right colour can be for your company, culture and prints.
There is a great variety of colour models you can use today, from the screen-suited RGB to the classic printer choice of CMYK! But why are there so many, and which should I use for each purpose?
We all make mistakes – it’s the best way to learn, after all! But if you’re just starting out with design and would like to get ahead of the curve, here are some small mistakes people make and how to avoid them.
Ever seen a beautifully designed leaflet, with clear and concise sections, well-placed images, but its font just didn’t quite match the topic?
A standard in many industries, including the print industry, the PDF/X-1a format is easy to save in - just follow these steps!